Kinish is a global food-tech startup leveraging rice technology to bring delicious and sustainable alternative dairy products to the world. We have been gaining significant attention from various media outlets (examples below): [Food & Beverage Technology Review] https://www.fbtechreview.com/kinish [Nikkei Cross Trend *Japanese only] https://kini-sh.com/ja/2428 Utilizing our rice technology, Kinish has developed a new alternative dairy product. We are currently preparing for its launch in Japan, with plans for further product expansion in the future. To drive this growth, we are hiring a Head of Japan Marketing. If you are passionate about introducing innovative rice-based products from Japan to both domestic and global markets, we encourage you to apply! Even if you are not yet fully committed to a job change and would just like to learn more, we’d love to have a conversation with you. Please find the following R&R for this position. - Develop and execute US GtM staretgy - Manage product planning and development (e.g., defining product requirements for food manufacturers, reviewing samples, and providing feedback) - Plan and execute promotional and communication strategies in collaboration with advertising agencies (e.g., PR activities, social media management) - Analyze KPIs to optimize marketing performance - Conduct market research and evaluate effectiveness to collect, analyze, and utilize insights - Handle all operational tasks related to the above responsibilities
