Location
:
Tokyo
Team
:
Marketing & Communications
Employment Type
:
Regular
Job Code
:
A229977A
Responsibilities
About the team
This role is responsible for shaping and promoting Lark’s brand image, supporting customer success initiatives, and driving internal operational efficiency in the Japan market. Aligned with overall business strategy, it formulates and executes effective marketing plans and activities to enhance brand awareness and accelerate business growth.
Working closely with the commercial team, this position leads cross-functional projects, organizes high-impact marketing events, and ensures smooth day-to-day operations. It also serves as a vital bridge between the Japan and China teams, facilitating seamless communication, deepening customer engagement, and consistently driving influence and performance improvements.
Responsibilities:
- Lead content and event marketing strategies for the Japan market to drive brand awareness and sustainable business growth
- Maintain and optimize official website content, ensuring high-quality presentation of customer case studies, solution pages, and press releases
- Strategize and manage social media presence and official accounts to amplify brand visibility and foster community engagement
- Lead end-to-end planning and execution of marketing events, ranging from large-scale exhibitions and industry forums to high-touch executive roundtables
- Partner with Sales, CSM, and cross-functional teams to identify and transform customer success stories into compelling marketing assets
- Support and accelerate the sales pipeline by designing tailored marketing programs and content aligned with key industries and specific client needs
Qualifications
Minimum Qualification:
- Bachelor’s degree or above
- At least 3years of marketing experience in the Japan market, specifically within B2B SaaS or Enterprise Services
- Solid understanding of Japanese business practices and local market dynamics
- Proven experience in content marketing, event marketing, or customer marketing
- Strong project management skills and ability to thrive in a cross-functional, fast-paced environment
- Fluent in Japanese and Mandarin to facilitate clear and accurate communication with Japanese and Mandarin-speaking internal stakeholders and external clients.
Preferred Qualifications:
- Prior experience in high-growth SaaS, Cloud, or Digital Transformation (DX) sectors
- Hands-on experience in CMS management, social media growth, and storytelling through customer success cases
- A strong ownership mindset with the ability to balance strategic planning and hands-on execution
- Strong business acumen with the ability to translate customer value into compelling marketing narratives
Job Information
About Lark
Lark is the next-generation collaborative tools that boost organizations' efficiency, creativity, and engagement by integrating Messenger, Docs, Calendar, Video calls, Emails, and more into one easy-to-use app.
Why Join ByteDance
Inspiring creativity is at the core of ByteDance's mission. Our innovative products are built to help people authentically express themselves, discover and connect – and our global, diverse teams make that possible. Together, we create value for our communities, inspire creativity and enrich life - a mission we work towards every day.
As ByteDancers, we strive to do great things with great people. We lead with curiosity, humility, and a desire to make impact in a rapidly growing tech company. By constantly iterating and fostering an "Always Day 1" mindset, we achieve meaningful breakthroughs for ourselves, our Company, and our users. When we create and grow together, the possibilities are limitless. Join us.
Diversity & Inclusion
ByteDance is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At ByteDance, our mission is to inspire creativity and enrich life. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.
